Serve faster.
Waste Less.
The premium reusable drink holder for festivals, venues and stadiums. Request prices or samples for your event.
ditch cardboard cup holders
Cardboard
Cupkeeper
Clumsy to handle in dense crowds, leading to spills and frustrated visitors.
Stable, one-hand carry that moves easily through busy festival areas.
Used once and quickly discarded, often on the ground.
Stays in use instead of becoming litter during the event.
Has no value once the drinks are served.
Kept by fans as a treasured souvenir, especially when branded.
Why upgrade to Cupkeeper?
A premium reusable holder that helps your bars move faster, keeps your grounds cleaner and sends your brand home with visitors.
Increase sales
Sell more drinks in less time
People buy as many drinks as they can carry, especially at peak moments.
Improve experience
Easier carrying in busy crowds
Six drinks in one hand. Fewer spills, less frustration across the site.
Reduce litter
Cleaner grounds, less cleanup
It stays in use instead of ending up on the ground.
Promote your brand
Your brand carried beyond the event
A branded Cupkeeper goes home with visitors and gets reused.
Pays for itself
Add an extra revenue stream
Most of our customers find fans gladly pay a drink ticket for one at the bar.
Care for the planet
The most responsible cup holder
Made in Belgium from recyclable PP or fully recycled PP, assembled at sheltered workspaces.
What our customers say
You can clearly see that residual waste has dropped a lot compared with when paper cup trays were still used.
Almost all major events in the Netherlands no longer use paper trays.
We actively offer the Original Cupkeeper to events, including custom logos for both NNRD and the event, which strengthens collaboration.
People genuinely like it. It fits easily in your pocket, and you can easily carry six drinks with it.
One of our first real waste-reduction steps, about ten years ago, was introducing the Cupkeeper.
We eventually moved to the Cupkeeper as an alternative; it stays reusable, and you never see them lying around.
If you compare the festival site today to ten years ago, you barely see any litter on the ground now.
The Cupkeepers we use today are compact, durable, and sturdy, and I rarely see them on the ground.
You can also see that many returning visitors bring their own Cupkeeper each year.
I have even seen our Cupkeepers at football matches. In September I spotted many of them there, including several with the Rock Werchter logo.
Having the logo on it is useful. When people keep it at home, it reminds them of the festival, and they still keep using it.
A Cupkeeper for every cup.
Small CupkeeperFor smaller cupsCups 25 – 33cl
Combo CupkeeperFor mixed cup sizesSoft cups 25 – 50clHard cups 30 – 40cl
Pintkeeper Open RingsFor pints and large cupsCups 40 – 65cl
Pintkeeper Closed RingsFor standard large hard cupsCups 50–60 cl
Bottle & CupkeeperFor bottles and cupsSoft cups 25 – 50clHard cups 30 – 40clBottles up to 50cl
Small Cupkeeper
Our most popular Cupkeeper – a compact, foldable cup holder designed for regular cup sizes.
- Registered design
- Material: recyclable PP or fully recycled PP
- Cup sizes: 25–33 cl
- Inner diameter: 65 mm
Combo Cupkeeper
A bigger version of our Small Cupkeeper that holds a wider variety of small and large cups.
- Registered design
- Material: recyclable PP or fully recycled PP
- Soft cups: 25–50 cl
- Hard cups: 30–40 cl
- Inner diameter: 71 mm
Pintkeeper Open Rings
An eco-friendly reusable cup holder for six pints, with open rings designed to unfold smoothly around larger cups.
- Registered design
- Material: PP and polyamide (PA)
- Cup sizes: 40–65 cl
- Inner diameter: 72 mm
Pintkeeper Closed Rings
Closed rings fit standard 50–60 cl hard cups securely.
- Holds six pints
- Material: polypropylene (PP)
- Cup sizes: standard hard cups, 50–60 cl
Bottle & Cupkeeper
Hold up to 5 bottles and 5 cups per hand with our newest eco-friendly reusable drink holder.
- Registered design
- Material: recyclable PP
- Soft cups: 25–50 cl
- Hard cups: 30–40 cl
- PET bottles: up to 50 cl
- Inner diameter: 72 mm
Request prices & samples
Tell us about your event, the cups you use and roughly how many holders you need.
- We reply within the next business day with our current prices.
- Want to take a look first? We’ll set you up with samples.
- Your logo? We’ll discuss the options.
Know exactly what you need? Order in the shop or request a quote from your cart.
